Project Coordinator

(May 2023 – Present)
Barna Group


Communications Manager

(July 2021 – May 2023)
West Shore Free Church | Mechanicsburg, PA

Communications Associate

(Jan. 2018 – June 2021)
West Shore Free Church | Mechanicsburg, PA

    • Develops and executes marketing campaigns that promote the mission of the organization to the congregation of 5,000 members to facilitate growth

    • Manages internal and external communication platforms, ensuring regular communication with audiences

    • Actively participates on church leadership teams like the Crisis Response Team, Strategy Team & Ministerial Staff Team and builds/maintains relationships with key stakeholders

    • Oversees communication department, which includes direct reports, contracted employees, volunteer teams and the budget

    • Oversees the ongoing development of the church’s digital platforms strategically, including the website and social media channels (Facebook & Instagram)

    • Responsible for the development, implementation, and scheduling of content across the website, email, social media, and printed materials for 50 ministries

    • Established a project management workflow within the organization to provide effective and efficient communication with stakeholders and creative teams to ensure goals are achieved

    • Assesses, maintains, and tracks the effectiveness of content through analytics

    • Standardizes and implements consistent branding across the organization while working with stakeholders and creative teams to develop content

    • Creates and disseminates creative briefs and goals of projects for staff, contracted employees, and volunteer teams to ensure expectations

    • Project manager on the website redesign working alongside a marketing agency

    • Developed, wrote, and rolled out a brand guide for an organization of 60 employees

    • Increased email subscription rate by 195% & averages a 59% open rate weekly

    • Increased Instagram following by 160% & increased Instagram engagement by 37.6% (April - July)

Freelance Public Relations Support

April 2017 – Jan. 2018
Client: Elm Ink | Greater Pittsburgh Area

    • Create and research content for various clients’ social media channels

    • Assist at client meetings to determine effective marketing and public relations strategies for targeted audiences

    • Track, measure, and present engagement of media coverage for clients

    • Generate and present pitches for clients and media outlets


Education

B. A, Public Relations
Messiah University 
Mechanicsburg, PA

Semester Study Program
Contemporary Music Center 
Nashville, TN | Fall 2015


    • Works cross-functionally with departments to integrate new projects, timelines, and deliverables into the broader workflow of Barna

    • Ensures all project teams and departments have a strong working understanding of what our agreements represent and the client’s expectations.

    • - Provides proactive communication, coordination, and problem-solving to the project team. Project teams consist of a primary representative from each department tasked with overseeing the successful completion of that department’s function within a project

    • Enable and activate key decision-makers throughout the project

    • Co-leads internal milestone meetings that are critical junction points in the lifespan of a project. These meetings focus on important discussions or decision points for the team internally

    • Produces weekly updates for clients to maintain open communication throughout the process

    • Provides solutions to leadership, clients, and team members when challenges arise

    • Manages view of critical tasks and events associated with the project timeline

    • Enables and activates key decision-makers through the project creating an environment for clients to express their goals and needs

Skills

Adobe Creative Cloud 
Salesforce
Social Platforms 
Project Management 
Hootsuite 
Facebook Ads 
MailChimp 

Hubspot Inbound Certified 
WordPress & SquareSpace 
Microsoft Office 
Basic Photography (DSLR) 
Basic Video Editing (Premiere)
Self-Starter